Kris Nygren

Partner, Customer and Digital Leader

Kris is obsessed with the value of the human experience in our digital-physical lives and in all his time has never met a whiteboard he didn’t agree with. His deep desire to understand the customer underpins his role as Digital & Customer Leader at PwC.

Kris joined PwC as part of the acquisition of Optimal Experience and for the past 15 years has held leadership roles within the digital and innovation landscape working with clients from around the globe.

He believes that he is creating a better future by the work he does and has been ultimately responsible for delivering over 300 human-centred digital and service design projects. Kris is hands-on and actively supports the start-up and tech communities as an investor; he’s Executive in Residence at The Icehouse, and a judge on the HiTech Awards panel.